It is about $2300 retail but I saw it here for a bit less if you wanted a deal. I own one and love it, actually am looking into getting one for my younger son.
Here are some tidbits 'bout it
1. Taking into account different size frames and different types of demands on each bike, Felt takes the time to customize each frame size individually, using tubing diameters and shapes that are specific to a frame size.
2. Felt has 3 kinds of carbon, this one using High Modulus carbon, and the F4 is the lowest cost bike in the higher end line to use this type. From Felt's site they say their material is much stronger and stiffer than titanium and aluminum respectively.
3. Felt's F-series road frames are made from three pieces: 1. front triangle, 2. chain stays, and 3. seat stays. No putty or filler is used as these parts are joined.
More specifically:
20 speed bike with Shimano’s new 10 speed Ultegra SL STI shifters
A carbon fork and carbon frame
Shimano’s newly designed Ultegra SL and Shimano RS20 wheels
Awesome ride